It was once predicted that ‘Star Wars: Episode VII – The Force Awakens’ had to hit its target of $1.5 billion globally in order to be considered a success by Disney. It sounded ridiculous at first but from an investor’s point of view, it does make sense. Disney seems to be eager to see how its eggs will hatch considering that the Mouse House acquired Lucasfilm for $4 billion in 2012. Such an investment didn’t disappoint because since the first day that Episode VII hits the big screen, Disney intuitively knew that they discovered a bunch of golden eggs – and much more.
They have the figures to prove it. “Star Wars: The Force Awakens” has now officially crossed the $900 million mark at the domestic box office. It’s a milestone for Disney since it’s the first, and only, film to reach such gross earnings locally according to a report by Box Office Mojo. But it doesn’t end there. On top of this is the staggering $2 billion that it hauled globally at the end of last week. All of these in just a span of less than two months – a clear indication of its extraordinary commercial success, and proof that the Force is still strong among the legion of its fans, even transcending generations, worldwide.
The Disney Blog further provided several records of accomplishments for Episode VII including:
- Biggest domestic preview gross ($57 million)
- Biggest opening day domestically ($119.1 million)
- Biggest domestic second weekend ($149.2 million)
- Biggest domestic third weekend ($90.2 million)
- Biggest opening week domestically ($390.8 million)
- Biggest opening weekend in 18 territories: U.K. (4-day), Australia, Russia, Germany, Sweden, Norway, Finland, Austria, Poland (3-day), Denmark (5-day), Romania, Hungary, Bulgaria, Croatia, Ukraine, Iceland, Serbia, New Zealand
- Fastest film to $1B globally (12 days)
- Biggest film of all time in the U.S. and the U.K.
According to a similar report from ScreenRant.com, The Force Awakens now has bragging rights to join the company of the likes of ‘The Titanic’ and ‘Avatar’ being the third film in box office history to gross more than $2 billion. It is still a relatively long shot if Episode VII will eventually topple Avatar from the top rank with its earnings of $2.7 billion. However it is most likely to overtake the Titanic from its 2nd place in the ranks with its $2.18 billion trophy once the final count has been announced. “The Force Awakens is still going (relatively) strong and shouldn’t have a drastic fall down the charts anytime soon,”, Chris Agar of ScreenRant predicts.
With all the fanfare surrounding ‘The Force Awakens’, Disney and Lucasfilm top brass were all but humbled on the positive reception by fans and moviegoers.
“This is a historic moment for Star Wars, for Lucasfilm, and for Disney, and all of us here are extremely gratified to be a part of this journey with fans around the world who have made Star Wars: The Force Awakens such an extraordinary success,” said Alan Horn, Chairman of Walt Disney Studios. “The film’s achievements are truly astounding, and it’s our great honor to relaunch this cinematic galaxy not only for all the devoted decades-long fans but for a new generation who will keep the Star Wars legacy alive for many years to come.”